About us

Smili was founded in 2005 by Despoina Ioannidou and Mladen Janus. The company opened in Athens in 2006, and its landmark store is located on the Athenian Riviera, in Palaio Faliro.
Despoina Ioannidou

Despoina Ioannidou

Despoina Ioannidou’s career in photography spans around 25 years. She studied in London at the London Institute of Art, where her passion for fashion, advertising and the media broadened her creative horizons and gave her a clear vision of how to move forward in life, embracing her own desire for creation.

Mladen Janus

Mladen Janus

Mladen Janus is a silversmith and goldsmith from Serbia, with more than 20 years of experience in jewellery design and 15 collections created to date. His most successful collection, Scorpius, features 150 jewellery pieces inspired by the universe and the astral constellations.

Smili Together

Look great. Feel even better.

Influenced by their different cultures, this duo in life and business has created a European company that presents some of Greece’s leading jewellery designers. Smili is also a workshop and creative studio for bespoke creations, designed especially for a wide range of local and international clients.

Every jewellery piece is carefully selected by Despoina and Mladen. This has allowed Smili to become a showroom for young and emerging designers, as well as established names in the Greek art and jewellery scene. Each piece is accompanied by a full description and its corresponding certificate of authenticity, allowing every customer not only to become a pioneer of style, but also a supporter of the arts.

14 days return policy

Returns are available up to 14 days from the delivery date.

Phone orders

We accept phone and WhatsApp orders for direct assistance.

Secure payments

We accept all major credit and debit cards, as well as Klarna.

Smili landmark store

Our store is located on the Athenian Riviera, in Palaio Faliro.